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Black History Month

FEBRUARY · CAUSE

Black history month.

Museums, libraries, universities and employee resource groups all order for February. This is the month where a generic imprint does the most damage.

Black History Month promo items

25 items people order most for Black History Month, most popular first. Every price is the real price at that item’s minimum, and every order gets a free virtual proof.

Buying notes for Black History Month

The ranked product data for February is almost identical to every other month: totes, pens, mugs, water bottles. That tells you something useful — there is no distinctive Black History Month product. The differentiation is entirely in what you put on it, which is exactly why this one deserves more thought than the purchase order usually gets.

Commission the artwork

The strongest February pieces are ones where an organization paid a Black artist or designer for original work and put that on the tote instead of a stock graphic and a slogan. It costs more up front, it takes longer, and it is the difference between an item people keep and an item people quietly leave on the table.

If you’re a university or a large employer, your own students and staff are often the right place to look. An internal design call also solves the credibility problem, because the work came from the community it’s for.

Full-color, not one-color

Original artwork usually means multiple colors, which pushes you toward full-color print, DTG on apparel and sublimation on drinkware rather than screen or pad print. Budget for that. A detailed illustration knocked down to a single-color screen print loses the thing you paid for.

Cotton totes and journals take detailed artwork better than non-woven polypropylene, which is cheap but has a texture that eats fine linework. If the design has any subtlety in it, spend the extra on the substrate.

Order in January, not February

February is short, and if the artwork is being commissioned you now have a design timeline in front of the production timeline. Start in December if the design isn’t finished. Rushing a February order into the first week of February is the most common way these programs end up using stock graphics after all.

Most popular for this cause

What to hand out

Ranked by what actually moves for Black History Month. Every link opens the filtered catalog.

Ordering timeline

For February, start by mid-December.

That leaves room for artwork, a proof you actually get to review, production and ground shipping. Tighter than that and we’re talking rush. See real production timelines or what rush actually costs.

Get pricing for Black History Month

Tell us the headcount and the date you need product in hand. We’ll send options and pricing, and say plainly if the date is at risk.

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